{"product_id":"schwarzkopf-igora-zero-ammonia-color-creme-60ml","title":"Schwarzkopf Igora Zero Ammonia Color Creme 60ml","description":"\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eZero ammonia for intense colour results without compromise.\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e100% free from ammonia \u0026amp; ammonia-odour\u003c\/li\u003e\n\u003cli\u003eNatural-looking true-to-tone results \u003c\/li\u003e\n\u003cli\u003eUp to 100% white coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 3 levels of lift (10-series)\u003c\/li\u003e\n\u003cli\u003eImproved colour direction, coverage \u0026amp; neutralisation\u003c\/li\u003e\n\u003cli\u003eAll the best parts of the much-loved ESSENSITY now in the form of IGORA ZERO AMM\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"heliux-text__disclaimer\"\u003e*vs. Essensity\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"heliux-text__wrapper inpagenavigation__item limited-container skip-margins customizations__title\" data-type=\"h4\" id=\"title-fb3ef2852a\"\u003e\n\u003ch4 class=\"heading4 hide-if-empty-placeholder apply-margins apply-font-style title__heading\"\u003eIGORA ZERO AMM TECHNOLOGY\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"heliux-text__wrapper limited-container apply-margins customizations__text\" data-components=\"CopyToClipboard\" data-components-params-copytoclipboard='{\n            \"hoverMessage\": \"\",\n            \"clickMessage\": \"\"\n        }' data-components-params-limittext='{\n            \"useModal\": false, \n            \"XFContentPath\": \"\"\n        }' id=\"text-02da4c0095\"\u003e\n\u003cp\u003eThe formulation with Phytolipid Technology, contains a blend of natural micronised oils and optimised pigment mixes, for equal pigment penetration from root to tip. The micronised oils, consisting of Grape Seed oil \u0026amp; Apricot Kernel oil, help to improve the colour performance for long-lasting, true-to-tone results. Infused with Omega 9 unsaturated fatty acids, the oils envelop the hair, supporting the moisture balance inside the strand for optimal care performance.\u003c\/p\u003e\n\u003cp\u003eInstead of ammonia, IGORA ZERO AMM is formulated with an alternative alkalising agent called monoethanolamine (MEA). MEA provides the same pH value as ammonia while being nearly odourless, for a more pleasant colour experience.\u003c\/p\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003cdiv class=\"heliux-text__wrapper limited-container apply-margins customizations__text\" data-components=\"CopyToClipboard\" data-components-params-copytoclipboard='{\n            \"hoverMessage\": \"\",\n            \"clickMessage\": \"\"\n        }' data-components-params-limittext='{\n            \"useModal\": false, \n            \"XFContentPath\": \"\"\n        }' id=\"text-e98667fefc\"\u003e\n\u003col\u003e\n\u003cli\u003eOptimised blend of pigment mixes and natural micronised oils for natural true-to-tone colour results.\u003c\/li\u003e\n\u003cli\u003eMicronised oils increase diffusion efficacy to actively push pigments into the hair for equal pigment penetration.\u003c\/li\u003e\n\u003cli\u003eThe pigment mixes penetrate the cortex more effectively for advanced performance.\u003c\/li\u003e\n\u003cli\u003eThe precious blend of natural micronised oils with Omega 9 seals the cuticle for optimal care performance and long-lasting intense colour results. \u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTHIS IS A PROFESSIONAL PRODUCT AND WE RECOMMEND IT IS ONLY USED BY HAIRCARE PROFESSIONALS.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"1-0 Black Natural","offer_id":49160230699252,"sku":"2936324","price":16.45,"currency_code":"AUD","in_stock":true},{"title":"3-0 Dark Brown Natural","offer_id":49160230732020,"sku":"2936320","price":16.45,"currency_code":"AUD","in_stock":true},{"title":"4-0 Medium Brown Natural","offer_id":49160230764788,"sku":"2896761","price":16.45,"currency_code":"AUD","in_stock":true},{"title":"4-6 Medium Brown 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